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<script>window._bd_share_config={"common":{"bdSnsKey":{},"bdText":"","bdMini":"2","bdMiniList":false,"bdPic":"","bdStyle":"0","bdSize":"16"},"share":{"tag":"share_1","bdSize":32,"bdCustomStyle":"http://ats.taiwan.cn/homepage2021/css/bgBdShare2021.css"}};with(document)0[(getElementsByTagName('head')[0]||body).appendChild(createElement('script')).src='http://103.249.53.35/gate/big5/bdimg.share.baidu.com/static/api/js/share.js?v=89860593.js?cdnversion='+~(-new Date()/36e5)];</script>  </div> </div> <div id="bdShareBtn"></div> </div>  </div> <div class="contentArea"> <div class=TRS_Editor><p>　　針對演藝行業的監管整治還在升級。9月11日，中國演出行業協會聯合包括騰訊視頻、愛奇藝、微博在內的14家主要流量平臺，共同發起了《構建清朗網路文化生態自律公約》。</p> <p>　　公約明確，反對“唯流量至上”，注重文藝作品的品質口碑，不以數據、流量作為主要評價標準，拒絕以重復刷量、刷單等方式進行虛假炒作；拒絕為違法失德人員提供展示平臺。公約還表示，平臺將加強對文娛領域相關賬號、評論、彈幕的管理，未來相關平臺將對六類賬號內容予以限流、禁言、清理等措施。</p> <p>　　此次列舉的違規行為包括：無任何憑據的明星八卦，誇大事實、造謠、惡意炒作；激化矛盾、挑動不同粉絲群體相互攻擊、製造對立情緒；未經合法授權公佈、買賣演藝人員個人隱私資訊；以為明星宣傳、拉銷量、打榜等名義集資；煽動或組織明星粉絲擾亂正常社會秩序，如濫用政府舉報渠道、干擾公共場所秩序、未經批准群體聚集等。</p> <p>　　近期，圍繞著“飯圈”“流量”“藝人失德”等演藝行業亂象，一場監管綜合整治行動正在不斷升級。今年6月，中央網信辦啟動了“清朗·‘飯圈’亂象整治”專項行動，明確“互撕謾罵、應援打榜、造謠攻擊等問題”為此次“飯圈”治理的重點。8月27日，中央網信辦宣佈將進一步加強“飯圈”亂象問題治理，提出“取消明星藝人榜單”“優化調整排行規則”“不得誘導粉絲消費”等10條工作措施。此後，文旅部、廣電總局和中宣部相繼針對文娛領域出臺相關文件。</p> <p>　　記者注意到，作為“飯圈”經濟的核心，各類明星榜單成為此輪治理中的焦點。“明星榜單這個產品本身就有誘導粉絲打榜的傾向，藝人的成就被量化排名，包括粉絲在內的各方力量就會不惜代價在榜單上玩數字遊戲。”一位業內人士表示，榜單如今已成為文娛行業重要的盈利模式，但許多“飯圈”的亂象也由此而生。</p> <p>　　據新華社相關報道，此前音樂App購買頁面上，會根據重復購買的數量來列出冠、亞、季軍榜單。而且，在某專輯的榜單上，一個賬號最高購買了同一張專輯重復達32萬次，消費達數十萬元。</p> <p>　　“專輯購買榜單就是一個金錢排行榜。單價低，可重復購買的機制，本身就是在誘導粉絲投入更多的錢。”據前述業內人士透露，此前部分藝人特意把專輯價格設定在2元至3元，便是方便粉絲最大程度刷單，“所謂專輯其實就一首歌”。</p> <p>　　近期，微博、抖音、快手等平臺先後下架了明星榜單模組。QQ音樂宣佈對數字專輯的購買數量進行限制，還取消了人氣榜、音樂巔峰榜等涉明星藝人排行的非作品類排名。隨後，網易雲音樂也宣佈下線所有明星藝人榜單，僅保留音樂作品相關排行，並表示，對所有付費數字專輯及單曲進行限購。</p> <p>　　隨著各大音樂平臺限制專輯重復購買，記者注意到，各平臺近期流量藝人專輯銷售榜單“脫水”效果明顯。不過，記者同時發現，QQ音樂上專輯發售排名徽章仍然存在，並且由於限制購買只針對賬號，通過註冊不同的QQ號，理論上粉絲依然可以繞過上述系統的限制。</p></div> <div class="editor f14">[責任編輯：李丹]</div> </div>  <div class="page-number"> <script type="text/javascript"> createPageHTML(1, 0, 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