鍙版咕涔︿笟鐬勫噯涓婃搗瀹炰綋涔﹀簵璋嬫眰榪涗竴姝ヨ漿鍨媉浜ゆ祦涓庡悎浣淿涓㥣浗鍙版咕緗��/title> <meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no"> <meta name="applicable-device" content="pc,mobile"> <meta name="keywords" content="璇氬搧涔﹀簵錛屼笂嫻烽槄璇夥紝鐢衝煄錛屽浗闄呯匳涔﹀睍錛屽彴婀鵑槄璇夥紝閽熶功闃侊紝涓夎仈涔﹀簵"> <meta name="description" content="璇氬搧涔﹀簵鐨勪笂嫻鋒鄲涓滈檰瀹跺槾搴楄繕鏈凓紑寮狅紝鍙版咕鍙︿竴鐭ュ悕鍑虹増鏈烘瀯闃佹灄鏂囧垱錛岃繎鏃ヤ篃鎮勭劧榪涢┗涓婃搗銆備簨瀹炰笂錛屼互鑹烘湳綾諱功綾嶅拰绔ヤ功鍑虹増涓虹壒鑹茬殑闃佹灄鏂囧垱錛岃繎涓ゅ勾宸茬粡閫氳繃鍞𣈱崠绔ヤ功銆佸姙灞曠瓑鏂瑰紡澶氭𡉏璇曟按鐢衝煄錛屼綋浼氬埌涓婃搗闃呰𢄪姘涘洿涓庢枃鍖栧彂灞曗��鏄ユ睙鍥炴殩鈥濈殑鎬佸娍銆��" /> <meta name="filetype" content="0"> <meta name="publishedtype" content="1"> <meta name="pagetype" content="1"> <meta name="catalogs" content="40151"> <meta name="contentid" content="11364736"> <meta name="publishdate" content="2016-01-14"> <meta name="author" content="閮滃埄鏁��> <meta name="source" content="涓㥣浗鏂伴椈緗��> <link href="http://103.249.53.35/images/main201510.css" rel="stylesheet" /> <link href="http://103.249.53.35/images/article201511.css" rel="stylesheet" /> <script type="text/javascript" src="http://103.249.53.35/images/jquery-1.4.2.min.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script> <script type="text/javascript" src="http://103.249.53.35/images/fontsize_global_new_2015.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script> <script type="text/javascript" src="http://ats.taiwan.cn/images/trs_rollpage.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script>  </head> <body>  <div id="tw_top"> <div class="tw_topbox"> <a class="tw_arrow_s" href="http://103.249.53.35/"><img src="http://103.249.53.35/images/tw_arrow_20160108.png" /></a> <div class="logo_s"><img src="http://103.249.53.35/images/logo_s.jpg" /></div> <div class="tw_date left"><script type="text/javascript" src="http://ats.taiwan.cn/images/clock_time.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script></div> <div class="tw_languge right"><span></span><a href="http://103.249.53.35/gate/big5/big5.taiwan.cn/" target="_blank">綣佷綋</a><span>|</span><a href="http://103.249.53.35/gate/big5/eng.taiwan.cn/" target="_blank">English</a></div> </div> </div>   <div id="tw_head"> <a href="http://103.249.53.35/"><img src="http://103.249.53.35/images/tw_logo_2015.gif" width="180" height="60" class="tw_logo_img left" /></a> <div class="tw_hdad right"><a href="http://y.taiwan.cn/" target="_blank"><img src="http://103.249.53.35/hp2015/ytlsbannerq/201512/W020160913386111201880.jpg" title="ad9_210*60" alt="ad9_210*60" /></a></div> <form id="baiduSearchContainer" class="input-group" target="_blank"><input class="tw_search_text" id="bdcsMain" type="text" /><span class="input-group-btn "><input class="tb_search_btn" type="submit" value="" title="鎼滅儲" /></span></form> <div class="tw_key"><strong>鍏抽敭璇嶏細</strong><div id="bdcs-rec"></div></div> </div> <div id="tw_nav"> <ul> <li><a target="_blank" href="http://103.249.53.35/">棣栭〉</a></li> <li><a target="_blank" href="http://103.249.53.35/xwzx/">鏂伴椈</a></li> <li><a target="_blank" href="http://103.249.53.35/plzhx/">璇勮撐</a></li> <li><a target="_blank" href="http://103.249.53.35/taiwan/">鍙版咕</a></li> <li><a target="_blank" href="http://103.249.53.35/gate/big5/v.taiwan.cn/">瑙嗛𥐯</a></li>  <li><a target="_blank" href="http://103.249.53.35/gate/big5/econ.taiwan.cn/">緇忚錘</a></li>  <li><a target="_blank" href="http://103.249.53.35/local/">鍦版柟</a></li> <li><a target="_blank" href="http://103.249.53.35/gate/big5/travel.taiwan.cn/">鏃呮父</a></li> <li><a target="_blank" href="http://103.249.53.35/tp/">圖片</a></li>   <li><a target="_blank" href="http://103.249.53.35/gate/big5/culture.taiwan.cn/">文化</a></li>  <li><a target="_blank" href="http://103.249.53.35/gate/big5/agri.taiwan.cn/">農業</a></li>  <li><a target="_blank" href="http://103.249.53.35/gate/big5/pic.taiwan.cn/">圖庫</a></li> </ul> </div>   <div id="tw_mainad">   <script type="text/javascript">//<![CDATA[ ac_as_id = "mm_114896513_13668621_57662842";ac_format = 1;ac_mode = 1;ac_group_id = 1;ac_server_base_url = "afpeng.alimama.com/"; //]]></script> <script type="text/javascript" src="http://103.249.53.35/gate/big5/afpmm.alicdn.com/g/mm/afp-cdn/JS/k.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script>  </div>  <div id="tw_artmain"> <div class="tw_place"><a href="http://103.249.53.35/" target="_self">台灣網</a> > <a href="http://103.249.53.35/gate/big5/culture.taiwan.cn/" target="_self" title="兩岸文化" class="CurrChnlCls">兩岸文化</a> > <a href="http://103.249.53.35/gate/big5/culture.taiwan.cn/jlyhz/" target="_self" title="交流與合作" class="CurrChnlCls">交流與合作</a></div> <h1 class="art_tit">臺灣書業瞄準上海實體書店謀求進一步轉型</h1> <div class="art_time">2016年01月14日 08:02:00 來源：中國新聞網 <div class="art_font"><div style="float:left;margin-top:-6px;">  <div class="bdsharebuttonbox"><a href="#" class="bds_more" data-cmd="more"></a><a href="#" class="bds_qzone" data-cmd="qzone" title="分享到QQ空間"></a><a href="#" class="bds_tsina" data-cmd="tsina" title="分享到新浪微博"></a><a href="#" class="bds_tqq" data-cmd="tqq" title="分享到騰訊微博"></a><a href="#" class="bds_renren" data-cmd="renren" title="分享到人人網"></a><a href="#" class="bds_weixin" data-cmd="weixin" title="分享到微信"></a></div> <script>window._bd_share_config={"common":{"bdSnsKey":{},"bdText":"","bdMini":"2","bdMiniList":false,"bdPic":"","bdStyle":"0","bdSize":"16"},"share":{}};with(document)0[(getElementsByTagName('head')[0]||body).appendChild(createElement('script')).src='http://103.249.53.35/gate/big5/bdimg.share.baidu.com/static/api/js/share.js?v=89860593.js?cdnversion='+~(-new Date()/36e5)];</script>  </div><div style="float:left;"><a href="javascript:window.print();"><img src="http://ats.taiwan.cn/images/jingmao_34.gif" align="top" /></a>字號：<a href="javascript:void(0);" class="smallFont">小</a> <a href="javascript:void(0);" class="medFont">中</a> <a href="javascript:void(0);" class="largeFont">大</a></div></div> </div> <div class="art_con left"> <div class="art_txt fontsizebox"> <div class=TRS_Editor><p align="justify">　　中新社上海1月13日電 (記者鄒瑞玥)誠品書店的上海浦東陸家嘴店還未開張，臺灣另一知名出版機構閣林文創，近日也悄然進駐上海。事實上，以藝術類書籍和童書出版為特色的閣林文創，近兩年已經通過售賣童書、辦展等方式多次試水申城，體會到上海閱讀氛圍與文化發展“春江回暖”的態勢。</p> <p align="justify">　　2014和2015年的上海國際童書展上，閣林文創的未來領袖CEO系列、小小理財家、魔法科學苑等童書系列銷售火爆。2015年，閣林文創還連續參與策劃了《不朽的梵谷》《跨界大師·鬼才達利》等藝術大展，創下合計超過百萬人次的觀展人數紀錄，相關藝術書籍更是賣到斷貨。</p> <p align="justify">　　“去年上海書展開幕前夕，調查顯示半數以上的上海市民每天閱讀超過30分鐘。氛圍與文化發展可謂欣欣向榮，所以我們想把臺灣的出版經驗帶進上海。”閣林文創股份有限公司總經理楊培中告訴中新社記者。</p> <p align="justify">　　他說，近年來，臺灣閱讀風氣稍顯疲弱，每人平均每月約讀2本書。與臺灣地區舉辦的展覽相比，在上海辦展的相關藝術書籍銷售能多出50%左右。</p> <p align="justify">　　廣州知名書店“方所”的概念店落戶衡山路；“最美書店”鐘書閣亮相靜安寺芮歐百貨；地處新天地的“言幾又·今日閱讀”書店、三聯書店朱家角店先後開業……從“倒閉潮”到“開業潮”，上海實體書店近來似乎是形勢一片大好。</p> <p align="justify">　　然而電商和電子書這兩大“侵噬”紙質書消費的“野獸”橫亙在前，書店需要一些重新將人與書連接上的消費體驗，來煥發新的生命力。</p> <p align="justify">　　“上海思南書集在創辦兩年之際，首次迎來了盈利。”上海作家協會副主席、思南讀書會的發起人之一孫甘露透露，思南公館在每週六下午已經成為愛書人風雨無阻的聚集地。借由讀書會的聚集效應，思南書集的銷售也實現了可觀的增長。</p> <p align="justify">　　在許多海外出版人看來，大陸的書店還是過於“鄭重”，與展覽、沙龍、咖啡館攜手，尚不能讓書店產生特別接地氣的親近感。閣林文創在上海成立的京採文化創意有限公司負責人趙同妹告訴中新社記者，上海的書店和百貨商店分得很清楚，在臺灣卻不是這樣。在遊樂場邊上，就有賣童書的地方，百貨店裏不同類型的書籍與不同類型的生活商品混搭在一起，不僅賣書，還開畫廊、賣花、賣服飾以及銷售更多的文化創意產品。這種以誠品為代表的“複合經營”模式，每年帶來的人流達到上億人次。</p> <p align="justify">　　申城一些書店也開始醞釀新的面目。在上海新開的無印良品書店頗受文藝青年追捧，旅行書與旅行箱搭配出售；零食與美食雜誌相得益彰；甚至連一盆盆綠植中間，也見縫插針地豎立著《草木情緣》等博物學圖書。這讓人覺得，書真的是人們美好生活中不可分割的部分。(完)</p></div> <p class="editor">[責任編輯：郜利敏]</p> </div> <div class="page"> <script type="text/javascript"> createPageHTML(1, 0, "t20160114_11364736", "htm"); </script> </div> <div class="art_xg"> <div class="art_xgtit">相關內容</div> <ul class="art_list_1"> <li><a href="http://103.249.53.35/gate/big5/culture.taiwan.cn/jlyhz/201601/t20160113_11364369.htm" title="求學原創：我眼中的對岸風景" target="_blank">求學原創：我眼中的對岸風景</a><span>2016.01.13</span></li> <li><a href="http://103.249.53.35/gate/big5/culture.taiwan.cn/jlyhz/201601/t20160113_11364062.htm" title="大陸首部反映“大陸新娘”題材話劇福州上演" target="_blank">大陸首部反映“大陸新娘”題材話劇福州上演</a><span>2016.01.13</span></li> <li><a href="http://103.249.53.35/gate/big5/culture.taiwan.cn/jlyhz/201601/t20160113_11364048.htm" title="蘇州廣邀兩岸名家共建書香城市" target="_blank">蘇州廣邀兩岸名家共建書香城市</a><span>2016.01.13</span></li> <li><a href="http://103.249.53.35/gate/big5/culture.taiwan.cn/jlyhz/201601/t20160113_11364045.htm" title="《四川人在臺灣》出版講述四川與臺灣的“緣”" target="_blank">《四川人在臺灣》出版講述四川與臺灣的“緣”</a><span>2016.01.13</span></li> <li><a href="http://103.249.53.35/gate/big5/culture.taiwan.cn/jlyhz/201601/t20160112_11363360.htm" title="求學原創：感悟臺灣的風味人情" target="_blank">求學原創：感悟臺灣的風味人情</a><span>2016.01.12</span></li> </ul> </div>  <div class="art_ad">  <script type="text/javascript">//<![CDATA[ ac_as_id = "mm_114896513_13668621_54552778"; ac_format = 1; ac_mode = 1; ac_group_id = 1; ac_server_base_url = "afpeng.alimama.com/"; //]]></script> <script type="text/javascript" src="http://103.249.53.35/gate/big5/afpmm.alicdn.com/g/mm/afp-cdn/JS/k.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script> </div>   <div id="commentsMod">   <div id="cyEmoji" role="cylabs" data-use="emoji"></div> <script type="text/javascript" src="http://103.249.53.35/gate/big5/culture.taiwan.cn/images/commentsMod_20141118_wh.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script> <script type="text/javascript"> commentsModWh(); </script>  </div>   <div class="art_ad" style="padding-left:15px;">  <script type="text/javascript">//<![CDATA[ ac_as_id = "mm_114896513_13668621_58218230";ac_format = 1;ac_mode = 1;ac_group_id = 1;ac_server_base_url = "afpeng.alimama.com/"; //]]></script> <script type="text/javascript" src="http://103.249.53.35/gate/big5/afpmm.alicdn.com/g/mm/afp-cdn/JS/k.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script> </div>      <div class="art_ad">  <script language='javascript' type='text/javascript' src='http://twcn.adsame.com/s?z=twcn&c=92@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js'></script>  </div>   <div class="art_ad">  <script type="text/javascript">//<![CDATA[ ac_as_id = "mm_114896513_13668621_54552779"; ac_format = 1; ac_mode = 1; ac_group_id = 1; ac_server_base_url = "afpeng.alimama.com/"; //]]></script> <script type="text/javascript" src="http://103.249.53.35/gate/big5/afpmm.alicdn.com/g/mm/afp-cdn/JS/k.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script> </div>  </div>  <div class="art_aside right">  <div class="art_ad02">  <script> var mediav_ad_pub = 'jDKZoe_1330577'; var mediav_ad_width = '300'; var mediav_ad_height = '250'; if(navigator.userAgent.indexOf('Windows NT 5.1')>-1){document.write('\<script type="text/javascript" language="javascript" charset="utf-8" src="http://103.249.53.35/gate/big5/static.mediav.com/js/mvf_g2.js">\<\/script>');} else{document.write('\<script type="text/javascript" language="javascript" charset="utf-8" src="https://103.249.53.35/gate/big5/static-ssl.mediav.com/js/mvf_g2.js">\<\/script>');} </script> </div>     <div class="art_ad02" style="margin-top:10px;">  <script type="text/javascript">//<![CDATA[ ac_as_id = "mm_114896513_13668621_54544779";ac_format = 1;ac_mode = 1;ac_group_id = 1;ac_server_base_url = "afpeng.alimama.com/"; //]]></script><script type="text/javascript" src="http://103.249.53.35/gate/big5/afpmm.alicdn.com/g/mm/afp-cdn/JS/k.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script> </div>   <div class="art_ad02" style="margin-top:10px;">  <script type="text/javascript">//<![CDATA[ ac_as_id = "mm_114896513_13668621_57760613";ac_format = 1;ac_mode = 1;ac_group_id = 1;ac_server_base_url = "afpeng.alimama.com/"; //]]></script><script type="text/javascript" src="http://103.249.53.35/gate/big5/afpmm.alicdn.com/g/mm/afp-cdn/JS/k.js@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js"></script> </div>   <div class="art_ad03">  <script language='javascript' type='text/javascript' src='http://103.249.53.35/gate/big5/culture.taiwan.cn/jlyhz/images/s?z=twcn&c=87@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js'></script>  </div>       <div class="art_ad02" style="margin-top:10px;">  <script language='javascript' type='text/javascript' src='http://103.249.53.35/gate/big5/culture.taiwan.cn/jlyhz/images/s?z=twcn&c=88@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js'></script>  </div>   <div class="art_ad02" style="margin-top:10px;">  <script language='javascript' type='text/javascript' src='http://103.249.53.35/gate/big5/culture.taiwan.cn/jlyhz/images/s?z=twcn&c=89@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js'></script>  </div>  </div>  </div>  <div id="art_mainad">  <script language='javascript' type='text/javascript' src='http://twcn.adsame.com/s?z=twcn&c=94@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js'></script>  </div>   <div id="tw_footer"> <div style="background:#e3e3e3; padding:10px 0px;"> <div class="tw_footerbox"> <div class="right tw_bottom_info"> <div class="tw_bottom_ba"><span><img src="http://103.249.53.35/images/gongshang_logos.gif" style="vertical-align:middle;" /> 京ICP證130248號京公網安備110102003391</span><span>網路傳播視聽節目許可證0107219號</span> </div> <div class="tw_bottom_about tw_dnmiddle begin"><span><a href="http://103.249.53.35/gywm/200905/t20090505_886770.htm" target="_blank">關於我們</a></span>|<span><a href="http://103.249.53.35/aboutus/" target="_blank">本網動態</a></span>|<span><a href="http://103.249.53.35/zzsq/200708/t20070803_438962.htm" target="_blank">轉載申請</a></span>|<span><a href="mailto:cntw@taiwan.cn" target="_blank">投稿郵箱</a></span>|<span><a href="http://103.249.53.35/lx/200709/t20070905_449642.htm" target="_blank">聯繫我們</a></span>|<span>版權申明</span>|<span><a href="http://103.249.53.35/gate/big5/www.yuecheng.com/" target="_blank">法律顧問</a></span>|<span class="tw_b_jb">違法和不良資訊舉報電話：86-10-53610172 iwilljubao@126.com</span></div> </div> </div></div> </div>  <div style="display:none;"> <script type="text/javascript">(function(){document.write(unescape('%3Cdiv id="bdcs"%3E%3C/div%3E'));var bdcs = document.createElement('script');bdcs.type = 'text/javascript';bdcs.async = true;bdcs.src = 'http://103.249.53.35/gate/big5/znsv.baidu.com/customer_search/api/js?sid=12472666198958497854' + '&plate_url=' + encodeURIComponent(window.location.href) + '&t=' + Math.ceil(new Date()/3600000);var s = document.getElementsByTagName('script')[0];s.parentNode.insertBefore(bdcs, s);})();</script> </div>  <div style="display:none"> <script type="text/javascript">document.write(unescape("%3Cscript src='http://cl2.webterren.com/webdig.js?z=12' type='text/javascript'%3E%3C/script%3E"));</script><script type="text/javascript">wd_paramtracker("_wdxid=000000000000000000000000000000000000000000")</script> <script type="text/javascript"> var _bdhmProtocol = (("https:" == document.location.protocol) ? " https://103.249.53.35/gate/big5/" : " http://103.249.53.35/gate/big5/"); document.write(unescape("%3Cscript src='" + _bdhmProtocol + "hm.baidu.com/h.js%3F8ca9d4832677566b69c3e115b744cdbc' type='text/javascript'%3E%3C/script%3E")); </script> </div> <script type="text/javascript"> var _gaq = _gaq || []; _gaq.push(['_setAccount', 'UA-37204618-1']); _gaq.push(['_setDomainName', 'taiwan.cn']); _gaq.push(['_setAllowLinker', true]); _gaq.push(['_trackPageview']); (function() { var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true; ga.src = ('https:' == document.location.protocol ? 'https://103.249.53.35/gate/big5/ssl' : 'http://103.249.53.35/gate/big5/www') + '.google-analytics.com/ga.js'; var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s); })(); </script> <script type="text/javascript" src="http://103.249.53.35/gate/big5/tajs.qq.com/stats?sId=36375802@OldUrl;@JS;http://culture.taiwan.cn/jlyhz/201601/t20160114_11364736.htm_.js" charset="UTF-8"></script> <!--頻道頁腳+統計代碼