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<script>window._bd_share_config={"common":{"bdSnsKey":{},"bdText":"","bdMini":"2","bdMiniList":false,"bdPic":"","bdStyle":"0","bdSize":"16"},"share":{"tag":"share_1","bdSize":32,"bdCustomStyle":"http://ats.taiwan.cn/homepage2021/css/bgBdShare2021.css"}};with(document)0[(getElementsByTagName('head')[0]||body).appendChild(createElement('script')).src='http://103.249.53.35/gate/big5/bdimg.share.baidu.com/static/api/js/share.js?v=89860593.js?cdnversion='+~(-new Date()/36e5)];</script>  </div> </div> <div id="bdShareBtn"></div> </div>  </div> <div class="contentArea"> <div class=TRS_Editor><p align="justify">　　又到最美騎行季，想騎著共用單車到處兜風得多花點兒錢了。近日，小藍單車在北京實行了新的計費規則，起步價由每30分鐘1元改為每15分鐘1元，超出時長後每15分鐘收取0.5元。隨後摩拜單車也宣佈，將從4月8日起，在北京執行新版計費規則，起步價由每30分鐘1元更新為每15分鐘1元。調整之後，兩家共用單車騎行1小時的價格都將達到2.5元。</p> <p align="justify">　　<strong>1元只能騎15分鐘</strong> </p> <p align="justify">　　小藍單車3月21日起在北京執行新的計費規則——15分鐘內起步價1元，時長費每15分鐘0.5元。以前，小藍單車1元能騎30分鐘，但在新規則下，1元只能騎15分鐘，騎1小時就要花2.5元。調整價格後的小藍單車一度被稱作“最貴共用單車”。</p> <p align="justify">　　但摩拜緊隨其後宣佈調價。打開摩拜單車APP，頁面跳出新版計費規則：4月8日起，北京地區的用車起步價為15分鐘內1元，騎行超出15分鐘，收取時長費，每15分鐘收0.5元，不滿15分鐘的以15分鐘計。</p> <p align="justify">　　2016年9月，摩拜和ofo相繼進入北京城區後，其單車最初價格僅為每半小時0.5元，隨著其他車型的推出和後來者的進入，共用單車市面價格普遍調整到半小時1元。</p> <p align="justify">　　據悉，摩拜單車和小藍單車的價格調整主要是針對北京地區。目前ofo小黃車和哈啰出行還沒有漲價。</p> <p align="justify">　　針對調價原因，對小藍單車進行託管的滴滴方面表示，這是為了保障可持續運營及產品服務體驗，經慎重考慮後決定的。摩拜也回應稱，調價是為了實現健康、可持續運營，繼續提供用戶滿意的服務。</p> <p align="justify">　　<strong>提價影響騎行熱情</strong> </p> <p align="justify">　　共用單車經過前期的低價、補貼等吸粉策略後，開始通過提價減少虧損以維持運營。</p> <p align="justify">　　但值得擔憂的是，共用單車提價後，還會有多少人願意騎？在共用單車剛剛出現時，由於車輛隨處可見，且價格低廉，一些用戶在短距離出行或外出遊玩時，都會優先選擇共用單車。但如今，共用單車漸漸退潮，街上的單車越來越少，其價格和公交車相比也失去了競爭力。在這種情況下，用戶的騎車熱情大打折扣。</p> <p align="justify">　　“以前是見到就騎，現在是能不騎就不騎，著急趕路時看到單車才會用。”消費者王女士查詢摩拜的行車記錄發現，去年上半年幾乎每個月要騎行10到20次，但今年前3個月總共才騎了20次。“以前騎行半小時才1塊錢，現在雖然只漲了一點點，但還是會有心理影響。相比之下，同樣的距離坐公交只需1塊錢，而且更快還省力。”此外，壞車太多也影響著用戶體驗，“經常掃了半天發現是壞車，很耽誤時間。”</p> <p align="justify">　　不過，共用單車的出現，一定程度上重新培養了人們騎車的習慣。記者發現，一些地鐵口雖然不再是共用單車的“海洋”，但私家自行車卻比以往多了不少。在黃渠地鐵站外，每天早高峰後都停滿了市民從家騎來的自行車，已經蓋過共用單車的風頭。“以前出小區就能看到共用單車，後來很少遇到了，乾脆去車行買了一輛自行車。”每天騎自行車到地鐵站的孫先生說。</p> <p align="justify">　　<strong>遠距離騎行或收調度費</strong> </p> <p align="justify">　　此次小藍單車和摩拜選擇在北京調價，也顯現出共用單車在北京面臨的運維壓力。</p> <p align="justify">　　去年年底，摩拜曾發佈運營區域調整公告，如果將單車騎出運營區域，在運營區域外關鎖，去年12月9日起將收取5元調度管理費，每位用戶只擁有一次豁免機會。摩拜劃出的區域範圍在五環範圍內，這意味著，想騎著共用單車出去郊遊成本大大增加。</p> <p align="justify">　　從前期的跑馬圈地，到現在主動收縮運營範圍、調整價格，共用單車從最初的粗放式擴張，開始轉向精細化運營，但如何扭虧為盈依然是大難題。美團在2018年財報中透露，自2018年4月4日起，摩拜貢獻的計入綜合收益表的收入共計15.07億元，虧損45.5億元，佔美團整體凈虧損85.2億的一半多。身陷資金鏈困局的ofo，更是無力更新和維護車輛，目前北京街頭能正常騎行的小黃車越來越少。面對用戶排隊退押金的壓力，ofo還上線了折扣商城，用戶可以將押金兌換成金幣，購買平臺上的商品。雖然這一舉措備受爭議，但一些對退押金已不抱指望的市民只能無奈接受。（記者馬婧）</p></div> <div class="editor f14">[責任編輯：李奕均]</div> </div>  <div class="page-number"> <script type="text/javascript"> createPageHTML(1, 0, "t20190401_12152765", "htm"); </script> </div>  </div>   <div class="content-plus"> <div class="wrap"> <h3 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